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TAP Certificate in Digital Learning Strategy - online 5-week tutor led

Location Attend From Anywhere
Price ex. VAT 1290 GBP
Start Date 07 October 2019

About this course

Course type Premium

This innovative programme will help team leaders or managers to implement a digital learning strategy effectively in their organisation. In these current times with so many different learning technologies on the market, it???s not an easy decision investing in the right tools for your organisation.

The programme covers seven key success factors of writing a digital learning strategy covering business drivers, stakeholder engagement, analysing the skills required, technical infrastructure, managing projects, effective marketing and evaluating the success of learning solutions.

Who is is for?

Managers or team leaders who have a responsibility to implement digital learning strategies in their organisations

Benefits to the delegate

  • Reflect on the current L&D strategy and identifying any recommendations
  • Write SMART objectives in line with business drivers
  • Analyse the skills required to implement strategy and determining which of these they already have, which need to be developed and which are best resourced externally
  • Determine the most appropriate technical infrastructure, including authoring tools, learning management systems, web-conferencing systems etc
  • Identify the key stakeholders and developing a plan to build stakeholder commitment
  • Manage content development projects to consistently meet targets for quality, time and cost
  • Develop a marketing and evaluation plan

Benefits to the organisation

  • Enables development of a digital learning strategy that is aligned to business drivers
  • Identifies the technical infrastructure requirements to support the strategy
  • Improves the probability of a greater ROI on the digital learning strategy being achieved
  • Enables evaluation of outcomes to support continuous review and improvement and further strategic investment

TAP Certifications

Due to their unique range and scope, TAP Qualifications provide individuals and organisations with a means to develop a career pathway based on achieving Certification of Learning and Development skills.

Programme outline

A digital tutor-supported programme over 5 weeks comprising a blend of live online sessions, self-paced activities and project work. This comprises scheduled weekly live online sessions and self-paced tasks. Delegates will need to commit 4-5 hours of study per week and attend the tutor-led online sessions. An individual system check will be carried out to ensure each delegate is able to access WebEx for the live online sessions and the course website.

  • Week 1 ??? Tutor-led online session: ???Writing an Online Learning Strategy??? (1 hour) and self-paced activities including scenarios, research and preparation of a case study and a SWOT analysis for the organisation. There is also an additional live online discussion this week sharing the results from the SWOT analysis
  • Week 2 ??? Tutor-led online session: ???Analysing the Skills and Technical Infrastructure??? (1 hour) and self-paced activities including scenarios, research, a paired activity and project work
  • Week 3 ??? Tutor-led online session: ???Stakeholder Buy-in??? (1 hour) and self-paced activities including forums, reading and project work
  • Week 4 ??? Tutor-led online session: ???Marketing and Evaluation??? (1 hour) along with project work
  • Week 5 ??? Submission of the online learning strategy for the organisation for tutor feedback. Participation in the ???Share the Highlights??? final live online session (approx. 45 minutes)

Delegates will learn how to

Delegates write a report on implementing elearning within their organisation to meet the TAP Digital Learning Strategy Profile.

Leading to the TAP Certificate in Digital Learning Strategy

Competencies delegates will develop

1. Writing a strategy

  • Writing an online learning strategy to include the seven key elements of successful implementation
  • Understanding the current situation and producing a SWOT analysis
  • Writing SMART objectives in line with business drivers and understanding why this is important
  • Recommending a range of solutions, balancing the learning benefits with the practical constraints
  • Creating a basic implementation project plan

2. Analysing the skills required

  • Listing the skills required for designing and developing e-learning
  • Recognising which skills can be developed in-house and which may require outsourcing
  • Identifying factors to consider when developing e-learning in-house, using an external contractor and/or buying off the shelf content
  • Selecting suitable individuals for the manager, developer and tutor roles within the e-learning team
  • Considering what type of e-learning content is to be created, eg high end, rapid or user-generated

3. Recommending the technical infrastructure

  • Understanding the relevant technologies and how they can be applied to learning and development
  • Defining the terms: learning management system; learning content management system; authoring tool; social learning tool; web-conferencing tool and electronic performance support system, etc
  • Researching features of online tools to include cost, functionality, compatibility, ease-of-use, etc
  • Understanding the advantages and disadvantages of rapid authoring tools
  • Reviewing the available tools to recommend as appropriate to project need
  • Evaluating the fitness-for-purpose of free online tools

4. Gaining stakeholder buy-in

  • Identifying who the stakeholders are, both internal and external
  • Considering what concerns they might each be perceiving towards online learning
  • Developing a range of strategies for communicating with each key stakeholder to help gain buy-in

5. Managing e-learning projects

  • Understanding the ADDIE model for e-learning development
  • Considering making enhancements to the ADDIE model to include prototyping and pilot review
  • Identifying the characteristics of effective and engaging e-learning
  • Identifying ways to develop working relationships with subject matter experts
  • Highlighting potential risks and identifying ways to minimise these

6. Marketing and encouraging course completions

  • Identifying a range of ways to measure effectiveness and efficiency
  • Considering marketing and communication ideas for pre-launch, at launch and following launch
  • Selecting ways to encourage course completions by way of incentives and penalties
  • Making recommendations for a marketing and communication plan

7. Evaluating e-learning projects

  • Identifying a range of ways to measure effectiveness and efficiency
  • Ensuring that measurements link back to SMART objectives
  • Applying the Kirkpatrick Model

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